Mamachic Co’s Founder Angela Tsai is one part itinerant, modern-day gypsy, one part savvy businesswoman and all parts super-momma!
Living on the road since the past four years, Angela runs a completely mobile company. She travels full-time with her husband, Mamachic Co. co-founder Michael Hollick and their two small children. Michael is an actor with The Lion King show and they have made the brave choice embark on the adventure of touring the continent as a family (cat included!).
Angela says, “It’s a challenge to helm a start-up apparel company, in and of itself; try moving every month with your 2 kids and cat, and you’ve got yourself a real test of skill and will.”
We believe her when she says its a test. Our only question? Please tell us how! And she did just that. Read on to find out more.
Mamachic Co’s earnest, straightforward mission is to literally make mamas of the world feel more confident, beautiful and chic. With our versatile, innovative and sustainable accessories, we help today’s multi-tasking women to get it all done and feel beautiful in the process.
There’s a funny thing that happens when you have babies — those abs you worked so hard in Crossfit to sculpt? Gone. Most cute tops and dresses collect dust during the breastfeeding years. With lack of sleep, the energy it takes to maintain your appearance is suddenly secondary to caring for your baby. But it doesn’t have to be that way! Mamachic wants mothers to reclaim their swag. We want them to embrace their new, strong role with positivity. We want mamas to know they’re beautiful — not in spite of being a mama, but because they’re a mama.
Can you give us a sneak peek into what you’re working on for 2016?
We are designing a new warm-weather Mamachic, as well as the first of a line of functionally beautiful bracelets. Stay tuned 🙂
What is the key purpose you hope to achieve through Mamachic Co.
Holding my two children close at night makes my world, ironically, much larger. I constantly wonder — what are they touching, eating, breathing? And in the weary whirlwind of new motherhood, I often think, am I still beautiful? I want to be the best mama for them, to keep them safe and healthy while staying true to who I was before they turned my world wildly upside down.
It’s an incredible balancing act. To a new mother, the world can seem complex, overwhelming, even discouraging. So with my company, Mamachic Co., I set out to inspire and simplify life for women like me.
I created a garment, the Mamachic scarf, that both lessens the everyday load for a mama (it can be used as a nursing cover, burp cloth or swaddle blanket) and keeps her self-confidence growing — there are at least 25 ways to style it. Versatility, sustainability and, yes, beauty drive Mamachic.
What made you go down this path?
My life changed in an instant after I had my first baby, Max. I couldn’t fit my cute clothes anymore. I was multi-tasking like a fiend. Becoming a mother was supposed to be beautiful, but I found myself redefining what that meant. Like, every day. And because I travel full-time and live minimally, I needed one garment that helped me nurse, burp and swaddle my baby, one that was easy to clean and carry — and still look great. I found nothing, so I decided to design it myself, and the Mamachic Scarf was born.
Main source of inspiration?
My main source of inspiration is motherhood! My son Max is 5 and daughter Eva is 2, and they’re sweet, enthusiastic, inquisitive and extremely needy (haha!) — I need bolsters of creativity and energy to be able to keep up with them! So I’m always looking for ways to simplify parenthood without losing functionality or efficiency… also without losing myself, my vibrancy, my self-confidence. My husband (Mamachic co-founder Michael Hollick) is also such a creative force and a wonderful partner in entrepreneurship, and I have an amazing set of friends, family and advisors who give me the confidence and support to keep going.
What actions do you take in your daily life to lead a more sustainable lifestyle?
I definitely don’t buy or order more food than I can eat, and I try to support local, sustainable produce and protein options in whatever city we find ourselves in! I’m a big eat-all-your-leftovers kind of mom. Also, by nature of our full-time travel, we are minimalists. It’s a huge challenge with our two kids, whose needs and interests change in what seem like minutes. We are constantly taking inventory of our possessions and donating as we go!
What are some of your favourite brands in the sustainability community?
I’ve always been in admiration of Toms’ 1-for-1 philanthropic business model, and their shoes are as comfy as can be. Some of my colleagues design versatile, minimalist apparel, like Seamly.co, Eenvoud, and Forest & Fin. For furniture, The Sparkboard is a great solution to workspace storage. My husband lives in his PACT apparel undies and socks. For organic kidswear, my go-to shop is Ruth & Ragnar. Factory45 is a terrific slow fashion incubator that helped launch Mamachic.
Images Courtesy of Mamachic Co.